Approved language, prohibited claims, and substantiation requirements for all marketing.
Marketing Claims Compliance Guide
This Marketing Claims Compliance Guide ("Guide") establishes the advertising and promotional standards
required when marketing or promoting services provided by The Trading Floor Holdings Ltd. ("Company",
"The Trading Floor", "we", "us", or "our").
This Guide is designed to ensure marketing communications remain truthful, transparent, and compliant
with consumer protection laws and advertising standards commonly followed by fintech, SaaS, and trading
platforms.
This Guide forms part of the Company’s legal framework and should be read together with:
All employees, affiliates, partners, and marketing participants must comply with this Guide when promoting
Company services.
The purpose of this Guide is to:
Marketing communications must accurately represent the Company’s services as educational services and
trading technology tools.
All marketing materials must clearly communicate that:
The Company:
Marketing content must not imply that the Company provides regulated financial services.
Marketing communications must not include statements that imply guaranteed financial results.
Prohibited claims include, but are not limited to:
Marketing content must avoid statements that create unrealistic expectations regarding trading success.
If marketing materials reference trading examples or strategy performance:
Statements such as "results may vary" or "past performance does not guarantee future results" should be
included when discussing trading outcomes.
If simulated or hypothetical trading examples are shown, marketing materials should clearly disclose that:
Hypothetical examples must not be presented as real trading performance.
Testimonials must be truthful and represent real user experiences.
Testimonials must not:
When testimonials mention results, a disclaimer should indicate that individual results may vary.
Marketing conducted on social media platforms must comply with platform policies and applicable laws.
Marketing content must not:
Social media platforms may include:
Marketing materials referencing trading should include a disclosure similar to the following:
"Trading financial markets involves risk and may result in the loss of capital. Educational services provided
by The Trading Floor Holdings Ltd. do not constitute financial advice."
Risk disclosures must be clearly visible and not hidden or minimized.
Affiliates and influencers promoting Company services must:
Example disclosure:
"I may receive compensation if you purchase services through my referral link."
Paid advertising must comply with:
Marketing campaigns must not misrepresent the nature of the Company’s services.
Marketing materials may only use Company logos, branding, and graphics as authorized.
Unauthorized use of Company intellectual property may result in removal of promotional privileges.
The Company may take actions including:
Serious violations may result in permanent removal from promotional programs.
Marketing partners and affiliates operate independently.
statements made by third parties.
Participants agree to indemnify the Company for damages arising from violations of this Guide.
This Marketing Claims Compliance Guide shall be governed by the laws of the United Kingdom.
Any disputes shall be handled in accordance with the dispute resolution provisions outlined in the
Company’s Terms of Service.
By promoting or marketing services provided by The Trading Floor Holdings Ltd., participants acknowledge
that they:
Participation in promotional activities constitutes acceptance of this Guide.
Contact Information
The Trading Floor Holdings Ltd.
Website: https://www.TrdFloor.com
Email: contact@trdfloor.com